10 Prompts to Repurpose your Content with ChatGPT
If you've been on my website for more than 3 minutes or consumed any of my content in the past, you'll know that I'm a BIG fan of working smarter, not harder. Realistically, who isn't thought? With AI now on the scene, many things are easier and faster to create, including content marketing.
ChatGPT has become my best friend in content creation. You can talk to it like you would talk to a human, ask it questions, or follow up on something you previously prompted it with. However, what I love about my AI bestie the most is that it has really upped my repurposing game and allowed me to bring my content to more corners of the internets. So, without dragging this out anymore, here are my top 10 prompts for repurposing content with ChatGPT.
Helpful ChatGPT Tips:
Build on your chats instead of starting new each time. This means categorizing your chats by topic or by task. For example, I'm a marketer, so I have a chat for each of my clients so that I can go back to a specific chat based on my client and their niche, audience, and messaging. Podcasters, speakers, and coaches could apply this same strategy in ChatGPT by having specific chats for market research and topic exploration, outlining and copywriting, and email strategy.
Copy and paste is your friend. You DO NOT have to do all the prompting yourself. You can copy and paste these prompts directly into ChatGPT.
ChatGPT is your STARTING point. You'll still need to put your special sauce into the content AI helps you create. DO NOT copy + paste + post.
1. Email Newsletters
Your email list is your DIRECT LINE to your audience. They have ASKED to hear from you, and there are no algorithms in your way of showing up in their inboxes. The point is you NEED to email your audience. Keep in touch with them, and share what you're doing, creating, and your expertise. Here's how I use AI to help me write my newsletters for myself and my clients.
Here’s the prompt:
I am a [what do you do for a living ] and I need to repurpose an existing article for my newsletter. My audience is composed of [who is your audience.] The newsletter should be [you can add your details here such as the length of the newsletter – long, short, etc.,] have a [what tone should be used] tone, and include a CTA at the end.
Also, provide me with number high-converting email subject lines that I can use for the newsletter at the end.
This is the existing article: ” ”
2. Easy Infographics or carousels
Sometimes, you just need to be told what to do or how to break things down, which is one of the simplest ways to use AI. If you're not incorporating graphics in your content, this prompt is your sign to start!
Here’s the prompt:
I am a [what do you do for a living] and I need to create an infographic based off on an article I previously wrote.
The audience is composed of [who is your audience.]
Synthesize the article and provide me with a comprehensive plan for an infographic. Suggest a color scheme, design theme, formatting, and layout.
Provide visuals and highlight information from the article that I can use for each section in the infographic.
This is the article: ” ”
3. Video scripts
If content is King, the video is Queen. Let AI help you figure out what to say or how to turn your content into an engaging video.
Here’s the prompt:
I am a [what do you do for a living] and I need to create a tutorial video from an article I previously wrote.
The audience is composed of [who is your audience.]
Synthesize the article and provide me with a comprehensive plan for an engaging tutorial video for [platform].
Provide a script, shot list, what to do with the cinematography per shot and background music ideas.
This is the article: ” ”
4. Leverage what’s worked
Here's the prompt:
I am a [what do you do for a living] and this post did well on social media
[insert post: caption + visual description]
Write [insert number] new versions that are similar but have a different angle or format.
Don’t just paraphrase it. Write something brand new
5. Reels + TikTok Scripts
Here's the prompt:
Use this text to write a [choose one - talking head - tutorial - problem/solution]
Video script for [insert platform] with a strong hook at the beginning to capture [insert audience type] attention
[insert text]
6. Transcripts to blog posts
This is one of my most used prompts as a content agency that helps podcasters, speakers, and coaches. Say goodbye to endless reformatting to get your content into word form onto your website (hello SEO!). Now, you can leverage AI to write your blog post for you. This prompt is pretty barebones, but you could modify it by adding length specifications, tone, the blog post's goal, the writing style, and so many more. It's important to note that depending on the length of your transcript, you may have to do this in parts.
Here's the prompt:
Use this interview transcript to write a blog post for [insert audience here]
7. Meta Descriptions in a click
Here's the prompt:
Use this blog post to write a 153-character meta description focusing on [insert keyword]:
[insert blog post text]
8. Social media captions
Here's the prompt:
Use this text to write a caption for [insert social media platform]
Targeting [insert audience type] ensure the tone is [insert the tone]
Include a CTA at the end to [insert action you want your audience to take]
9. Video descriptions
Here's the prompt:
Write a YouTube video description that is 5000 words or less.
The video is titled [INSERT TITLE].
The description should include the following keywords [INSERT KEYWORDS].
10. Create Pinterest pin descriptions from blog URLS
Here's the prompt:
Use this blog post to write [insert number] engaging Pinterest descriptions targeted at [insert your audience]:
This is the blog post: [insert link]
11. Get new ideas
Here's the prompt:
Suggest the types of social media posts that resonate with [TARGET AUDIENCE].
12. Get hashtags for your next post
Here's the prompt:
Use this caption to generate [enter number] of relevant hashtags: [paste caption]
There are so many ways to repurpose your content and even more to repurpose efficiently! Repurposing your content allows you to maximize the value and the impact of your effects. This helps you reach a larger audience while maximizing your time and resources. If you're looking to build authority and strengthen your memorability, content repurposing is an essential piece of the strategy!
Want to start repurposing but not sure how?
Then you need to book a Starter Kit Session, a 90-minute strategy session where we dig into content marketing and repurposing. We solidify your content pillars, find what's working (and what isn't), and map out how to move forward. This session is the perfect springboard for business owners who want to lay a foundation for content marketing but need someone to lead them where to go. This is a one-off session with the option to upgrade to the Content Power up at a discounted rate should you decide you want to pass on content creation.
